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Mark Waid on the true cost of digital

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As part of their fourth anniversary special, Robot 6 interviews Mark Waid on Thrillbent and got some interesting updates on every aspect, including the unexpected ones. Digital is not just a matter of slapping it up:

I have yet to find a dollars-and-cents cost, but the cost in human hours — I was really not taking into consideration the fact that those are billable hours. In the grand scheme of things, that is money, in the sense that I could be writing another issue of Daredevil instead of doing that. I was taken aback at the amount of time just the production end of it took, looking at it and getting it up on the site and debugging it and making sure the flow is right. That’s an afternoon every week just assembling the damn thing, and that’s just one strip. That was the part I was blissfully unaware of going in.

And the social media aspect of it, going on Twitter and other sites, setting up a Tumblr account, which we will do next week — that takes time, but it’s something we have to do.


Waid views Thrillbent as proof of concept and it’s turning out to b a very valuable one.As part of their fourth anniversary special, Robot 6 interviews Mark Waid on Thrillbent and got some interesting updates on every aspect, including the unexpected ones. Digital is not just a matter of slapping it up:

The post Mark Waid on the true cost of digital appeared first on The Beat.

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